There is one Japanese word that sums up what any freelancer should ever aspire to be

Majime = An earnest, reliable person who fulfils responsibility without drama.

Being someone who utilises many suppliers – be it developers for design projects or manufacturers for my beachwear business – I can attest to the fact that someone who simply does what they say they will without drama is one of the most valuable people a business can have.

Designers often get distracted by wanting to be 'the best' or 'the most original' (which is silly because nothing these days is original) but those qualities pale in comparison to simply getting sh*t done.

Emma FawcettComment